Medved Ford in Castle Rock Supports Local Schools with Ford Box Tops for Education

Castle Rock, Colorado (PRWEB) October 20, 2011

Each year communities across the country work together to support local schools by clipping and donating to the General Mills Box Tops for Education program. This year Medved Ford Castle Rock- the leading Ford dealership in the Denver area, is very happy to be a part of the Box Tops for Education program with Ford.

Ford is now a partner with General Mills in Box Tops for Education and will help generate even more Box Top coupons than usual. The General Mills Box Tops for Edcuation program has helped American schools earn over $ 400 million since 1996. People can clip out box top coupons or shop online from hundreds of participating products to help earn money for your local school.

Ford has made it even easier for people to get box tops with the Ford Drives Box Tops website. With Ford you can earn eBox Tops with the purchase of any new Ford vehicle between October 1 and December 1, 2011. All consumers need to do is redeem the code by March 31, 2012 that you receive. Requesting a Ford vehicle brochure between October 1 and December 1, 2011 earns people 10 eBox Tops when they redeem the code by March 31, 2012. Ford also has videos on their Ford Drives Box Tops website, which, when viewed give the viewer a code that will generate five eBox Tops per video and 25 total when redeemed in the allotted time frame.

Ford is also giving away 250,000 Bonus Box Tops in the Ford Drives Box Tops Sweepstakes. For more information on the sweepstakes and to earn eBox Tops for a local school, please visit http://www.forddrivesboxtops.com

Medved Ford in Castle Rock, Colorado is very proud to be a part of the Box Tops for Education program and will be donating an additional $ 500 to $ 1,000 worth of Box Tops. Medved Ford wants to help out the local schools of the Castle Rock community and they can not think of a better way to do it. People who are interested in donating or are looking for a new Ford vehicle in Castle Rock should stop in at Medved Ford. Medved offers many new and used cars in Castle Rock and the Denver area.

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National Association of Professional Women Greater Memphis Local Chapter held another successful networking meeting in October

(PRWEB) October 12, 2011

National Association of Professional Women's Greater Memphis Chapter held another successful networking meeting in October. NAPW Greater Memphis Chapters October meeting included the introduction of new attending members, chapter objectives and membership benefits, the past meetings summary, and a discussion of the future chapter's agenda.

Onika Shirley, Chapter President, started out by asking the group to introduce themselves. She then provided an informative presentation on NAPW member benefits and highlighted the local chapter Community Wall and the great features of the Business Resource Center. The path to the Business Resource Center was shown to members along with visuals of the Business Plan Template and the Start-up Cost Template. She provided members a copy of last months meeting minutes and informed them on where they can find them via the NAPW website.

The chapter then invited members to express why they joined NAPW and what they expected to get out of their membership.

"I joined NAPW to expand my networking opportunities and to gain new friendships," Kris said.

As a group we feel, networking is on the rise and it is all about contacts, networking and possibilities, added Onika.

The group discussed ideas for encouraging new members to join NAPW and how to get existing members to attend future meetings. The chapter discussed future meeting dates, potential future meeting topics, guest speakers and volunteering for community services. Members agreed that hosting a guest speaker would be great and Gayle suggested conducting a Q & A session with the speaker to gain a nuts and bolts" understanding on how they got where they are and what they had to do to get there.

"I like the idea of community events," said Gayle and Kris expressed that she "loves doing community service."

It was decided to have the monthly meetings scheduled for the 1st Saturday of every month to avoid having to choose a different date every month. The group will continue to discuss meeting locations and times that are most convenient for the majority of the group. Members expressed that they were willing to travel to different locations in the surrounding area to have meeting place flexibility. The group agreed to connect on LinkedIn and Gayle provided an update on the progress of her business.

The chapter anticipates having more members to attend future meetings to vote in on chapter positions.

As president, I am opening the following positions: Vice President, Secretary and Treasurer. I am hoping to have these positions filled during the meeting in December 2011, Onika said.

The meeting was very productive and Onika extended her appreciation to everyone in attendance. We will continue to grow with the collaboration of ideas from all the great members of our local chapter and the insights from future guest speakers. When we aim to achieve success, nothing can stop us but our own failed efforts. We haven't failed, until we fail to try. I am looking forward to the next meeting and hope you are able to attend to share your ideas and insights for the growth and success of our local chapter, she said.

Promote yourself, promote your business, and promote your careers.

Members who attended October 1, 2011 meeting included the President of NAPW Greater Memphis Chapter, Onika Shirley; Gayle Anthony, President of Healthcare Space Planning Consultant and Kris Seiler, Operation Service Assistant for United Stationers Supply.

The next meeting for the Greater Memphis Chapter is scheduled for Saturday November 5, 2011 at 2:00 PM at Ryan's on Goodman RD.

For additional information regarding the NAPW Greater Memphis Local Chapter and/or NAPW please visit http://www.napw.com.

Follow NAPW on Facebook and Twitter.

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The Local Guerrilla Marketing Conference & Expo will be in Phoenix on December 9th-11th

Phoenix, AZ (PRWEB) September 26, 2011

The Local Guerrilla Marketing Conference & Expo will be in Phoenix on December 9th-11th. This premier Local Online Marketing Event draws hundreds of local marketers and agency professionals and focuses on education and training in Local Online Marketing. We cover Local Search Marketing (including Video SEO, Mobile, Video E-Mail & Social Media Marketing), Facebook Marketing, local advertising, mobile engagement, online video seo, site optimization and usability. Join us for high-level strategy and keynotes featuring world class experts.

Get Search Smart:

????Learn how search engines rank video seo and optimize yours to out-rank competitors
????Discover new methods of video marketing to keep your brand in front of your customers
????Increase traffic via organic listings and avoid "spam" penalties
????Optimize and rank better with pay-per-click campaigns
????Improve user experience and increase conversions
????Track performance and maximize ROI using free and paid analytics software
????Network with peers and experts to learn the latest tips and trends.

Special Workshops Include: Video SEO

Keynote Speakers: Wendy Stevens CEO of Local Guerrilla Marketing & Blake Goodwin Director of Video SEO for LGM

Specifc Tactics to be covered in this workshop include:

????Title text: You have 99 characters to optimize your title text, so consider your target keywords and any other keywords you may want to rank for, but don't forget including your branding and descriptive text. If you have little chance of getting that top spot, aim for second to boost views by proxy, related videos also get lots of views.
????Description: You have 5,000 characters, which is a lot, so use all that space to write as much about your video as possible. Because user ratings and views play a factor in your search rankings within YouTube (and therefore Google), make sure to ask for people to rank your video, but also share and embed your video.
????Tags: Useful for search terms you use in your title text and description, including names and branding.
????Broadcasting and sharing options:
????Privacy: Most marketers may set videos to private while working on them prior to an official launch date or campaign, just don't forget to later set them to public.
????Comments: It's up to you whether you want to enable comments. Just remember: if you disable commenting, users will go elsewhere to talk about your video, your brand, or your message.
????Video responses: These help boost views because they are automatically linked to your original.
????Ratings: These have a direct impact on your rankings, so make sure you set this to "yes."
????Embedding: Blogs and social media shares really boost views, and help your message get to new audiences outside of YouTube, it's a good idea to keep this enabled.
????Syndication: Again, anything to boost your views will help your video rank higher in YouTube and Google, so keep this enabled.
????Getting views:
????YouTube considers a video "viewed" after eight seconds of runtime, so make sure your video has enough "pull" to get you past that hump.
????Embedding it in your company blog or on product pages can boost video views and encourage discovery.
????Post your videos to your Facebook channel.
????Encourage others to share your video on social media platforms within the video itself by asking people to share it in your video itself and in the description.
????Seed your videos on bookmarking and listing sites.
????Distribute links to your videos in press releases and embed them in social media releases.
????Promote views of your video by buying them through Google AdWords.
????Chunk your videos into smaller parts and link them all together using playlists.
????Getting ratings:
????Rank your own video -- I'll never tell.
????Encourage others to rank your video by asking for it within your video, description, etc.

If you don't have the technical resources, infrastructure, or budget to host your own video, YouTube is the best way to get great SEO results for your videos, so ensure you do everything you can to maximize views, ratings, and influence.

Optimizing Hosted Video for SEO

Optimizing hosted video isn't unlike optimizing video for YouTube. However, there aren't hard and fast rules that can be formulated in a handy checklist with specific instructions on fields to use, maximum character counts, and other tidbits of tribal knowledge.

Not much has changed with respect to optimizing hosted videos; it's a lot like optimizing normal web pages. Consider the three main tenets of organic search success:

????Delivery: Accessibility, geo-gating, speed, video sitemaps, media RSS, multiple formats such as HTML5 vs. Flash vs. Silverlight, iTunes and iPod/iPad-friendly video types, etc.
????Content is king: Organization of player code should be as good as a well-optimized web page, relevance is still important, use meta data wisely, user experience (especially from organic search) should be paramount.
????Links: Encourage sharing, allow embedding, watermark your video, submit video to video-specific engines, seed lists, and bookmarking sites.

Although video isn't new to the web, many marketers and businesses fail to make the best use of tools and social networks that will take their video and SEO results to the next level. If you're going to invest time and money in boosting your SEO efforts this year, do yourself a favor and start considering video in your marketing mix. Join Local Guerrilla Marketing for this special weekend of education. You'll be glad you did.

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